A podcast website should not be only a homepage with a Spotify badge. It should give every episode a permanent page, publish a valid podcast RSS feed, let visitors listen on the site, show where else they can subscribe, and make show notes, transcripts, guests, resources, and search-friendly text easy to find.
TL;DR
To build a podcast website with WordPress, use a podcast plugin to create episode posts and a podcast RSS feed, connect dedicated podcast hosting if needed, publish one complete episode with show notes, configure the show artwork and metadata, validate the feed, then submit that feed to the directories you want to support. Our WordPress podcast plugin roundup covers the category. For this guide, use Seriously Simple Podcasting. The site is ready when one episode plays on desktop and mobile, appears correctly in the RSS feed, and the same feed validates before directory submission.
Decide where the audio files will live
WordPress can publish podcast pages and feeds, but that does not mean ordinary web hosting is always the best place to serve a growing audio library. Large media files and repeated downloads can consume storage and bandwidth quickly. Decide whether the files will live on your WordPress host or a dedicated podcast host before you build a large back catalog.
There are several WordPress podcast plugins and hosting approaches. Compare them in our WordPress podcast plugins roundup. This walkthrough uses Seriously Simple Podcasting because it can manage episode posts and podcast feeds from WordPress while keeping hosting-provider choice open.
Essential plugin stack
| Role | Tool | Why it is here |
|---|---|---|
| Podcast publishing and RSS | Seriously Simple Podcasting | Creates podcast episodes, podcast feeds, player blocks, show settings, imports, and feed redirects. |
| Website content | WordPress core | Runs homepage, episode pages, show notes, guest pages, blog content, and navigation. |
| Media hosting | Dedicated podcast host, optional | Useful when you want audio delivery, analytics, or storage separated from normal website hosting. |
How to build a podcast website step by step
Step 01: Define the show identity and publishing model
Before installing anything, write down the show title, one-sentence description, longer show summary, host name, primary category, language, explicit-content status, copyright or license information, and the cover artwork you plan to use.
Also decide whether the website will contain one podcast or several. A network with multiple shows needs cleaner series organization than a single-show site. If you already have a podcast elsewhere, record the current RSS feed URL before making changes.
Check: You have one agreed show title, description, artwork, category, author identity, and current feed URL if the show already exists.
Step 02: Install Seriously Simple Podcasting and create the show
Install and activate Seriously Simple Podcasting. Use its onboarding or podcast settings to create the show and add the core metadata. Verify the feed details rather than treating the onboarding screen as the final configuration.
By default, the plugin creates a Podcast post type for episodes. Keep that model unless you have a strong reason to attach podcast functionality to normal Posts or another post type.
Check: WordPress shows the Podcasting area, your show exists, and the plugin exposes a podcast feed URL.
Step 03: Choose the media-hosting workflow
If the podcast host is Castos, connect the WordPress site using the current integration workflow so episodes and show details can sync as intended. If you use another podcast host, keep the media URL and publishing responsibilities clear: Seriously Simple Podcasting can still manage the WordPress episode and feed, but updates may not automatically synchronize with an unrelated host.
Do not upload hundreds of old MP3 files to normal shared hosting without checking storage, bandwidth, backups, and performance. A dedicated podcast host can separate media delivery from page hosting.
Check: You know where a new episode file is uploaded, who owns the canonical media URL, and which system must be updated when episode metadata changes.
Step 04: Publish the first episode
Create one real episode from Podcasting > Add New Episode. Add the episode title, useful show notes, the podcast media file or hosted media URL, and any episode-specific metadata you need. Do not publish an empty player page; the website version should give a visitor context even if they arrived from search rather than a podcast app.
Use the show notes for topics covered, guest names, resources, links, corrections, and a concise summary. If you have a transcript, add it in a readable format instead of hiding it inside a file download only.
Check: Open the public episode page logged out and play the episode from the beginning, seek forward, pause, and resume.
Step 05: Configure the player and episode archive
Choose the player style and position that make the episode easy to start without covering the content. Then create or verify an episode archive where visitors can browse recent episodes. If the show has seasons or multiple series, keep the labels consistent with the feed.
Avoid placing three different players for the same episode on one page. The website needs one obvious primary playback action, then links to external listening apps for visitors who prefer them.
Check: On mobile and desktop, a visitor can find the newest episodes, open one, and start playback without guessing which control is primary.
Step 06: Complete the podcast RSS feed details
Open the podcast feed settings and verify the show title, description, author, category, artwork, language, explicit setting, and other required feed fields. A podcast app reads the RSS feed, not the visual homepage, so correct website branding does not fix incorrect feed metadata.
If you change artwork, title, or author information later, remember that listening platforms may cache feed data and update on their own schedule.
Check: Open the feed and confirm the show-level information and first episode are present with the expected media enclosure.
Step 07: Validate the feed before submitting it anywhere
Use a podcast-feed validator or the validation process recommended by the directory you plan to use. Fix missing artwork, invalid enclosure URLs, unreachable media, incorrect content type, or malformed show metadata before submission.
If you migrated from another provider, validate the new feed before redirecting the old one. Do not point an established audience at an untested destination feed.
Check: The feed validates without a blocking error and the test episode media URL can be reached publicly without login.
Step 08: Add subscription and listening links
Once the feed is accepted by the platforms you support, add clear links for Apple Podcasts, Spotify, Amazon Music, YouTube Music, Pocket Casts, or other destinations that matter to your audience. Do not add empty badges before the show actually exists there.
Keep the website player as a first-class option. Some visitors will listen on the page, while others will subscribe elsewhere. The website should support both behaviors without forcing an app.
Check: Every public subscription button opens the correct show, not a generic platform homepage or an old feed.
Step 09: Build useful episode pages for search and returning listeners
Create a repeatable episode format that includes a short summary, key topics, guest information, important resources, transcript or transcript link when available, and corrections or updates when needed. Use descriptive episode titles instead of relying only on internal numbering.
Do not stuff the same generic show description into every episode. Each page should explain what that episode contains and why a visitor might listen.
Check: Read one episode page with the audio muted. It should still tell you what the episode is about and who or what it covers.
Step 10: Test the complete publishing workflow
Publish a second test or real episode using the exact workflow your team will repeat. Confirm the episode appears in the WordPress archive, in the RSS feed, in the website player, and eventually in the external directories after they refresh.
Then document who creates the post, who uploads the audio, who checks show notes, who validates the feed after major changes, and what happens if an episode needs to be corrected or removed.
Check: A new episode can move from final audio file to WordPress page, RSS feed, and listening-platform distribution without an undocumented manual fix.
What to avoid on a podcast website
Do not change the RSS feed URL casually after distribution. Do not delete an old feed before a migration is complete. Avoid using a huge audio library on underpowered web hosting without a deliberate media plan. Do not assume that because an episode page loads, the podcast feed and enclosure are valid.
Also avoid thin episode pages that contain only an embedded player. The website is the place where your podcast can become searchable, linkable, quotable, and useful outside listening apps.
Final launch check
Before promoting the website, open it on a phone and desktop. Play an episode, browse the archive, inspect the show notes, verify subscription links, open the RSS feed, and validate it. If you are migrating an existing show, confirm the old feed redirect and a representative set of older episodes before announcing the move.
Conclusion
A podcast website works best when WordPress is the publishing home and the RSS feed is treated as critical infrastructure. Build one complete episode workflow first. Once the player, episode page, feed, media hosting, and directory links all agree, publishing future episodes becomes a repeatable content process instead of a technical event.
FAQs
Do I need a WordPress plugin to publish a podcast?
WordPress can publish audio, but a dedicated podcast plugin makes feed metadata, episode organization, players, and directory-ready RSS much easier to manage.
Should podcast audio be hosted on the WordPress server?
It can be, but dedicated podcast hosting is often easier for larger libraries and higher download volumes because media delivery is separated from normal website hosting.
What is the podcast RSS feed used for?
The RSS feed tells podcast apps about the show and its episodes. Directories use it to read titles, descriptions, artwork, episode media, and new releases.
Can Seriously Simple Podcasting work without Castos?
Yes. The plugin can work with other podcast hosts. Castos offers the closest built-in synchronization, but it is not required.
Should every episode have its own webpage?
Yes. A dedicated episode page gives listeners show notes, guest information, resources, transcripts, and a permanent URL that can be searched and linked.
Can I move an existing podcast to WordPress?
Yes, but validate the new feed and imported episodes before redirecting the old feed. Feed migrations should be staged carefully so subscribers continue receiving episodes.
